
Located in Vancouver, British Columbia, Hype Chocolate, established in 2022, is redefining the chocolate experience through innovative flavours and collaborations. Owner Scott Symons envisioned a flagship store that blends sneaker culture with snack culture, resulting in a clean, boutique aesthetic featuring open spaces and engaging displays. Co-owner Marlayna Pincott prioritizes inclusivity, ensuring every visitor feels welcome. With Scott’s passion for sneakers and expertise as a chocolatier, alongside Marlayna’s artistic background in film and fashion, they create a diverse and inviting atmosphere. Their combined creativity and commitment to community engagement position Hype Chocolate for global expansion while proudly producing products in Canada.